Words and identifiers are at most substitutes for intangibles that cannot be expressed. The power of naming matters more than the name itself.
Am I cool now? :)
“The name that can be named is not the eternal name.”
— Lǎozi, The Chinese Monist Philosopher “What’s in a name? That which we call a rose by any other name would smell just as sweet.”
— William Shakespeare, Romeo and Juliet, Act II. Scene II.