nikitonsky: The desktop scrolling experience

Red squirrel carrying a mushroom (© Michael Quinton/Minden Pictures)

Labor Day parade in 1934, Gastonia, North Carolina (© Bettmann/Getty Images)

nikitonsky: If you’re a website selling stuff, shouldn’t you, you know, at least try to be useful? Make the experience as seamless as possible? Don’t your earnings depend directly on how easy it is to find “Buy button”?